AMU Strategy

Chicken Farmers of Canada have been implementing an antimicrobial use (AMU) strategy since 2012 and have taken some big steps in AMU reduction as part of that. In this section we explain what it’s all about and why we have a strategy, share some of the resources we’ve developed for consumer education, and point to external resources that you will find useful for production information applicable to reduced antibiotics.

The 'Why' Behind Antimicrobial Reduction

Ray Nickel

Focus on Consistency and Monitoring to Overcome Changes to Antimicrobial Use

Rick Kaptein

Proactively Eliminating the Use of Category III Antimicrobials

Nathan Martens

Lessons Learned from RWA

Alex Innes

Combining technology and observations for success

John Gross

Managing the Environment and improving brooding practices to keep birds healthy

Gilles Arsenault

A Podcast Series

Features conversations with farmers, veterinarians, researchers, and other industry representatives

Veterinary Prescription Required Antimicrobials

A new communications tool to encourage discussions between the farmers and their veterinarian

Reducing antibiotics: 4-Phase Farm Management Blueprint

Good feed programs, animal health protocols, and farm management assist producer in consistently achieving successful flocks with reduced antimicrobial use.

Farmed Animal Antimicrobial Stewardship (FAAST) Resources

Features videos, case studies, podcasts other resources covering multiple species.

Poultry Health Today

A US-based website with tons of information about all aspects of poultry production, featuring numerous interviews with industry experts.

Gut health: Reducing antibiotic use in poultry production

Emily Marshall from Alltech discusses one model concept that can be used to encourage gut health.

AMU Magazine #1 & #2

Two issues have been published by Chicken Farmers of Canada in 2018 containing a lot of information on the topic of antimicrobial use.

Chicken Farmers of Canada’s AMU Strategy

What it is and why we have it

Antimicrobial Use – What’s the Issue

Hint – it’s not about residues.

Consumer Messages – Let’s Talk Chicken Website

A site dedicated to answering all the questions we receive from consumers about how chicken is raised in Canada.

Consumer Messages – AMU Brochure

A brochure that provides all of the key messages that consumers need to know around the issues of AMU and AMR and what Canadian chicken farmers are doing about it.

Consumer Messages – AMU Whiteboard Video

A series of whiteboard-style videos were developed to go along with our consumer AMU brochure.

Consumer Messages – Animal Care Animated Video

The Animal Care Program is a great source of pride for Chicken Farmers of Canada.

Because the world is seeing increasing levels of antibiotic resistance and because there’s a lack of new drugs being discovered and marketed, the responsible use of antibiotics is necessary so that they’ll be continue to be effective for both human medicine and for agriculture.

Government Resources

A listing of various webpages from the Federal government about AMU and AMR.

AMU Strategy

Antibiotic use and resistance training video