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Senior Communications Officer

Job Type
Full Time
Date of Posting
December 14, 2022

Reports to: Director, Public Affairs and Communication Position Overview

The Chicken Farmers of Canada is an organization driven by being the trusted, preferred, and sustainable choice for Canadian Chicken. Chicken Farmers of Canada (CFC) is proud to raise the chicken Canadians can trust. What matters most to us is being responsible for leading and ensuring our farmers produce the right amount of fresh, safe, high-quality chicken. Sustainability, industry growth, and trust is in our DNA.

The primary purpose of the Senior Communications Officer is to lead the implementation of the corporate communications and risk management strategies. This position will support all internal and external communication activities while ensuring that messaging is consistent across all communication outlets. This role will also develop productive relationships with internal and external stakeholders to understand risks and develop risk measurement data in order to deliver on Chicken Farmers of Canada’s strategic objectives.

Responsibilities

  • Provide communications services and support to all internal stakeholders that includes but is not limited to writing speeches, employee and farmer communications, correspondence, press releases, media lines, briefing notes, fact sheets, etc. that support CFC’s mission and initiatives
  • Develop, create, and deliver a bi-monthly farmer and stakeholder newsletter
  • Write and edit content for websites, as required
  • Provide support to management in the development of content for the annual report and lead all aspects of its development, including budget and schedule
  • Assist in media relations and monitoring various outlets, including social media, on any news or events that would have a direct impact on Chicken Farmers of Canada and the Canadian chicken sector
  • Respond to media inquiries, including the development of press releases, media kits, briefing notes, and background information
  • Work with local and agriculture media to pitch ideas and content about Canadian chicken farmers and the Canadian chicken sector
  • Support the planning and implementation of various corporate events and partner activations
  • Assist with other meetings, conferences, and trade shows as required
  • Facilitate a consistent approach to risk management to support governance, innovation, policy development
  • Proactively identify and manage key risks, assess the potential impact and work with leadership to ensure policies and processes are in place to manage effectively
  • Champion a risk-aware culture that reinforces that risk management is everyone’s responsibility, including Board members, CFC leadership, and employees.
  • Support the Director, Public Affairs and Communications in the development of corporate communication strategies, provide feedback on effectiveness of strategies and any realignment necessary to achieve overall corporate goals
  • All other duties assigned by the Director, Public Affairs and Communications and Executive Director.

Knowledge, Skills & Abilities

  • Completion of post secondary education in communications, marketing, journalism, or another relevant area of study
  • Risk management designation from a certified risk management organization or a professional designation in a related field is considered an asset (ie. CA)
  • 5-7 relevant years experience
  • Experience in crisis communications planning considered a strong asset
  • Superior written and verbal communication skills
  • High attention to detail
  • Customer-service oriented to support staff in the development of any written communication requirements
  • Strong analytical and problem-solving skills
  • Well organized and able to develop work plans and engage resources to ensure deadlines are achieved
  • Excellent computer skills. Knowledge and experience working with WordPress, Newswire/Cision, social media platforms considered a strong asset
  • Bilingual in English and French essential